K-Beauty Goes Couture: COSRX Makes Its Haute Couture Backstage Debut with MISS SOHEE

2026-01-30 - 15:38

WASHINGTON, Jan. 30, 2026 /PRNewswire/ — Global K-beauty leader COSRX continues to expand its presence on the haute couture stage as the official backstage hair sponsor for MISS SOHEE during Paris Fashion Week Haute Couture Spring/Summer 2026 on 29th January. Backstage hair was overseen by internationally renowned hair artist Joana Neves, COSRX’s Global Hair Ambassador, whose